HALO
Brand Design
2025


Bodega cats are an iconic part of New York City’s bodega culture, beloved for their laid-back presence in these family-run convenience stores. Inspired by this unique city culture, Halo was born to celebrate and support the vibrant, independent spirit of NYC’s beloved bodega cats and every feline who deserves the best in life. Halo brings fresh, wholesome nutrition to your cat’s bowl, focusing on high-quality proteins crafted to keep cats glowing, healthy, and happy.

The name, Halo, represents the healthy glow we want for every cat—a symbol of the vitality and spirit that shines when cats are truly well-nourished.